How to run ads on ChatGPT and generate high-quality mortgage application leads
Plus, learn the AI automations that help convert every lead and referral you get into more referrals and deals, with less work than the manual work you do now.
Run ads that get seen inside ChatGPT · Book appointments automatically · Follow up for a year without lifting a finger
Free training from Anthropic Certified AI Engineer, Chris JohnstoneGet instant access
The training and video, sent the moment you sign up.
Your referrals and new leads are using AI to pick their lender today.
This training shows you how to use the brand new ChatGPT ads to attract these deals to you now.
What you will walk away knowing
How to run ads on ChatGPT
Tap into the highest quality lead generation source that has ever been available: the referral from AI. These are sophisticated, well-qualified leads, ready to apply and willing to trust ChatGPT's recommendation.
How to target the high-quality leads looking to apply right now
This is totally different from search or social media lead generation. There is one big discovery that can transform the leads you generate, from rate shoppers and tire kickers into fully filled-out applications, automatically. Learn exactly what to do in the free report.
How to craft an AI offer that drops your ad costs and raises your lead quality
Without this, running ads on any platform is almost guaranteed to generate garbage leads, rate shoppers with poor credit, and endless frustration. With this simple, pre-packaged resource, combined with your targeting secret, you attract qualified borrowers who are ready to apply and already pre-sold on working with you.
The one AI tool you need to meaningfully increase applications from your existing leads
This module shows you how to reconnect with the leads and referrals already sitting in your database, using AI to handle the outreach so more of them turn into finished applications.
Questions people ask
According to Pew Research Center's 2026 survey, 44 percent of US adults have used ChatGPT, more than any other AI assistant and nearly double the next closest platform. That kind of lead gives it the best shot at becoming the new Google of AI agents. As new AI platforms roll out the ability to run ads, our community will be the first to know. Opt-in today.
Yes. The training and the video walkthrough cost nothing, and no card is required to access them.
No. The training is written in plain language and focuses on the parts a non-technical loan officer can actually put to use.
The training covers the principles behind running ads on AI platforms, which apply anywhere. Specifics like local ad costs will vary by market.
You get instant access to the training, plus a short follow-up call from our team to answer any questions.
Everything we teach is built to be honest and compliant. We do not teach rate quotes, guaranteed approvals, or income claims.
Be the name AI recommends
Meet Chris Johnstone
- Creator of LoanOfficerCRM.ai
- Author of AI 101 – The Ultimate Guide to AI for Mortgage Professionals
- Host of LoanOfficerPodcast.com – voted top 10 by HousingWire
- 200+ 5-star reviews